GRIT ISN’T A BUZZWORD. IT’S BLOOD, SWEAT & CHOICE.
This isn’t for influencers or keyboard warriors. It’s for the rest of us, the ones who still get up, still fight, still grind. Quietly. Consistently. (When no one else is watching.)
Real grit doesn’t live in memes, morning routines, or fake motivation porn.
I’ve spent years putting this into practice: running, punching, kicking and being punched and kicked (a lot), headlocks, calisthenics, lifting, failing, rebuilding, and pushing through some dark moments most people don’t see.
Meanwhile, the internet’s full of teenage life coaches with ring lights and no scars. Grit isn’t a hack. It’s a habit. It’s who you become when life stops playing fair.
GRIT IS A CHOICE. EVERY. DAMN. DAY.
Why Listen to Me?
I’m Chris – martial artist, obstacle racer, endurance junkie, and human crash-test dummy for resilience.
I’ve faced chaos, setbacks, and a thousand reasons to quit. And I didn’t. That’s what this is about.
This isn’t about pretending to be Goggins. It’s about becoming better at being you.
No cosplay. No guru talk. Just work that works.
What is GRITTEST?
GRITTEST isn’t a brand. It’s a rebellion. A stand against weak-sauce self-help, hustle porn, and morning-routine messiahs.
This is where you come to build something real – Not a fake persona, not a dopamine hit, not another plan you’ll abandon in a week. But discipline. Mental strength. Resilience when it counts.
For real people who’ve been knocked down, burned out, and still choose to rise.
Join the Founding 100
The ‘Founding 100’ isn’t just a waitlist, it’s a crew of real people helping bring this book to life.
You’ll be one of the first to read it,
one of the few who shape it,
and one of the names printed inside it.
Here’s what you get:
- Early access to the book before public launch
- Exclusive behind-the-scenes updates as it’s written
- Free EXTENDED Grittest Virtues PDF
- Early reader polls + feedback opportunities
- Your name listed inside the book as part of the Founding 100
What You’ll Find Here:
Mental Toughness
How to keep moving when motivation taps out.
→ When motivation quits, start here
Resilience
Turning setbacks into comebacks, without the pity party.
→ Pressure makes clarity. Find it here.
Grit in Action
Real-world strategies for getting stronger—physically, mentally, and otherwise.
→ Do the work. Here’s how.
Also: humour, sarcasm, and just enough swearing to scare off the weak. No gimmicks. No “5 AM miracle routines.” Just strategies for people who get sh*t done.
Start Here
Still haven’t grabbed the Virtues PDF? It’s stacked with raw, no-fluff principles to harden your mindset, fuel resilience, and forge strength where life actually tests you.
Or skip the download and check out the latest blog posts below.
